Salesforce Customer-Data-Platform Real 2024 Braindumps Mock Exam Dumps
Customer-Data-Platform Exam Questions | Real Customer-Data-Platform Practice Dumps
Salesforce Customer Data Platform (CDP) Certification Exam is designed for individuals who have a strong understanding of Salesforce’s CDP offerings and can demonstrate their ability to design, implement, and manage customer data platforms using Salesforce technology. Salesforce Customer Data Platform certification is ideal for professionals who work with customer data on a regular basis, including data analysts, marketers, and sales professionals.
NEW QUESTION # 21
Which two files are created in Cloud Storage bucket after segment is published?
- A. File containing segment members with additional attributes
- B. File containing calculated insights
- C. File containing segment definition
- D. File with the security credentials
Answer: C
NEW QUESTION # 22
In addition to Unified Individual Object, what other object does Salesforce CDP automatically create and manage during the Identity Resolution process?
- A. Unified Product Objects
- B. Unified Contact Point Objects
- C. Unified Order Objects
- D. Unified Lead Objects
Answer: B
NEW QUESTION # 23
Which two options are available when configuring a segment publish schedule?
- A. Hourly
- B. Manual refresh
- C. 24 hours
- D. Don't refresh
Answer: C,D
NEW QUESTION # 24
What can cause a published schedule to be skipped?
- A. Activation schedule is paused
- B. Segment criteria is not correct
- C. Segment has 0 records
- D. Too many schedules at same time
Answer: D
NEW QUESTION # 25
Which two options are available for setting up a publishing schedule in segmentation?
- A. Manual
- B. Einstein Insights
- C. Automated every 12 or 24 hours
- D. Data Stream schedule
Answer: A,C
NEW QUESTION # 26
Which data model entity do you map the Name field from Salesforce CRM Contact object?
- A. Party Identifier
- B. Contact
- C. Account
- D. Individual
Answer: D
NEW QUESTION # 27
A marketer needs to create several segments with similar filter criteria for multiple brands.
How can marketer create these segments as efficiently as possible?
- A. Use and attribute filter feature in activation
- B. Create a segmentand clone via API for each brand
- C. Create a segment and copy for each brand.
- D. Create a reusable container block with common criteria
Answer: C
NEW QUESTION # 28
What is a key driver of value for Salesforce CDP?
- A. The ability to sell customer data
- B. The ability to enable integrations via api's between different systems within an organization
- C. The ability to merge customer information from various systems to create a single view of the customer
- D. The ability to enable seamless customer transactions
Answer: C
NEW QUESTION # 29
Which of the following are correct connection options for Marketing and CRM connector in CDP (Choose 2)
- A. One CRM Org & Multiple Marketing Cloud Enterprise Account to the same CDP Orgm
- B. Multiple CRM Orgs & One Marketing Cloud Enterprise Account to same CDP org.
- C. Multiple CRM Orgs & Multiple Marketing Cloud Enterprise Accounts the same CDP Org
- D. One CRM Org & One Marketing Cloud Enterprise Account to the same CDP org
Answer: B,D
NEW QUESTION # 30
How many marketing cloud EIDs can be connected to Salesforce CDP?
- A. 0
- B. 1
- C. 2
- D. 3
Answer: A
NEW QUESTION # 31
Which formula function should a data specialist use to create a composite key when a primary key is not available?
- A. COALESCE
- B. SUBSTITUTE
- C. CONCAT
- D. UUID
Answer: C
NEW QUESTION # 32
What should a Marketer do first when implementing Salesforce CDP?
- A. Identify Activation Targets
- B. Identify Data Sources
- C. Manage Consent
- D. Obtain Cross-organizational buy-in
Answer: B
NEW QUESTION # 33
A banking customer wants bring banking data to calculate customer lifetime value using calculated insights.
What is the correct data flow in CDP to create this insight to use in segmentation?
- A. Create new Data Stream (DSO) -> Map Data Stream Object (DMO)-> Create Calculated Insights(CI) -> Use CI in segments
- B. Create new Data Stream (DSO) -> Create Calculated Insights(CI) -> Use CI in segments
- C. Create new Calculated Insights(CI) -> Map Data Stream(DSO) to CI -> Use CI in segments
- D. Create Segment -> Create Calculated Insights(CI) -> Create new Data Stream (DSO) -> Use CI in segments
Answer: A
NEW QUESTION # 34
How can a marketer change attribute names to match personalization in an activation target?
- A. Set preferred attribute names when configuring activation target
- B. Set preferred attribute names when configuring activation
- C. Update attribute names in the data stream configuration
- D. Update field names in the data model
Answer: B
NEW QUESTION # 35
Which of the fields is non-editable during data ingestion?
- A. Field label
- B. Field API name
- C. Header label
- D. Data Type
Answer: C
NEW QUESTION # 36
Which two files are activated to Cloud file storage to publish segment?
- A. A file that contains the segment defination
- B. A file that contains calculated insights
- C. A file that contains the segment members with additional attributes
- D. A file that contains security credential
Answer: A,C
NEW QUESTION # 37
When can the data types be changed during ingestion?
- A. Before DSO is created
- B. Data type can never be changed
- C. Data type can be changed at any time
- D. After the DSO is created
Answer: A
NEW QUESTION # 38
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Salesforce CDP certification exam is designed for professionals who have experience in using Salesforce's customer data platform to manage customer data and deliver personalized experiences. Customer-Data-Platform exam validates the candidate's knowledge and skills in configuring, managing and optimizing Salesforce's CDP to deliver a unified view of customer data across multiple channels and touchpoints.
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